Learn To Stitch With Confidence At Serendipity Needleworks!


An Online Needlepoint Membership That Will Teach You What You REALLY Need To Know In Order To Be Able To Choose The Very Best Stitches and Threads For ALL Of Your Needlepoint Canvases - Instead Of 

Leaving You Paralyzed by FOMU (fear of messing up!).

Learn more about The Stitcher's Club!

Hi there!

I'm Ellen Johnson…

a former needlework shop owner turned online needlepoint teacher. When I opened Serendipity Needleworks in 2003, I thought I knew everything there was to know about needlepoint.

Then I attended my first market. Boy-oh-boy was I ever W R O N G!! 

After stumbling upon the most jaw-droppingly gorgeous pieces of needlepoint that I’d ever seen, I decided - right then and there - that I had to learn how to stitch like that, too. 

So I bought some kits with stitch guides and the adventure began. After experiencing success with a variety of professionally written stitch guides, I decided to try my own hand at choosing stitches and threads for a project.  

It. Was. AWFUL!! I’ll even go so far as to say that my first attempt at writing a stitch guide was downright hideous. (And no, I didn’t keep the canvas, although I should have. It would’ve been a terrific teaching prop. Teehee!)

Today, as a needlepoint teacher and author, I'm dedicated to keeping this timeless art alive by helping fellow stitchers of all ages and stages find joy and confidence through needlework. I feel privileged to have helped thousands of new and experienced stitchers develop their needlepoint and embroidery skills over the past 25 years. With my step-by-step approach to teaching online, I'm here to make sure you have all the knowledge you need to choose the best stitches and threads for your projects, without wasting hours searching across the internet.

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